by Ashley With | Oct 9, 2024 | SEA, Social advertising
TikTok introduced its ads in 2019. This is convenient for both large and small brands, as TikTok is growing at an incredible rate, with 1 billion monthly active users on the platform. This means there’s a vast audience you’re missing out on if you...
by Ashley With | Oct 9, 2024 | SEA
Since the end of 2020, it has been possible to make your products visible for free via Google Shopping. This is only available through the Shopping tab. Results in the Shopping tab will be ranked organically. Paid Shopping ads will be added at the bottom of the page....
by Ashley With | Oct 9, 2024 | SEA
SEA (Search Engine Advertising) is an effective way to quickly generate more traffic to your website. By creating effective ad texts, you can increase the chances of clicks and conversions. However, coming up with compelling ad copy can sometimes be challenging....
by Ashley With | Oct 7, 2024 | SEA, SEO
If you want to make successful use of the possibilities within Google Ads, you will first need to conduct a keyword analysis. This article will explain how to do that most effectively. What is Keyword Analysis? When conducting a keyword analysis, it’s essential to...
by Ashley With | Oct 7, 2024 | SEA
As an advertiser, it is important to make informed decisions when setting up advertising campaigns. In this article, we will delve into Performance Max, an advanced ad type offered by Google Ads. We will discuss what PMax entails, how it works, and what to consider...
by Ashley With | Oct 7, 2024 | Marketplaces, SEA, SEO, Social advertising
The holiday season represents the busiest and most profitable time of the year for many businesses. To be successful in Q4 2023, it’s wise to develop a well-thought-out strategy, plan your campaigns and bid management, and prepare for intense competition. In this...
