by Ashley With | Oct 7, 2024 | SEA, SEO, Social advertising
Why is this important? Have you created a campaign in Google Ads? Then it’s crucial to set up Google Ads conversion tracking in your Google Ads account. You want to measure the results of your campaigns. Google Ads conversion tracking makes your results measurable....
by Ashley With | Oct 7, 2024 | Marketplaces, SEA, SEO, Social advertising
Online presence is crucial for the success of any business. To grow, organizations often focus on increasing leads and conversions, allowing them to maintain a competitive advantage. An online marketing agency can make a difference in this regard. In this article, we...
by Ashley With | Oct 7, 2024 | SEA
Google has released more features in recent months to enhance Performance Max campaigns, including the handy option to exclude brands at the campaign level. What exactly are brand exclusions? This new feature (currently in beta as of July 10, 2023) provides more...
by Ashley With | Oct 7, 2024 | SEA
Switched to Google Analytics 4? In the rapidly changing digital world, it is essential to stay updated with the latest tools and technologies to grow your business. One of the most valuable and advanced tools is Google Analytics 4 (GA4). GA4 offers significant...
by Ashley With | Oct 7, 2024 | SEA, SEO, Social advertising
The use of Instagram as a shopping platform has significantly increased in recent years. For e-commerce businesses, having an active presence on Instagram is highly beneficial, especially if competitors are also using the platform. Instagram has evolved into an...
by Ashley With | Oct 7, 2024 | SEA, Social advertising, Tech
Perhaps you’re already familiar with the term “omnichannel strategy,” or you’ve previously had to analyze a media mix. As a marketer, you’re likely aware that providing customers with the ability to convert across multiple channels leads...
